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Mercedes-Benz Plan Wants To End Auto Accidents By 2050 with Vision Zero

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One of the leading brands in the automotive industry, Mercedes-Benz, has outlined its plan to make cars that are accident-free by the year 2050. This is part of the company’s Vision Zero project. The company’s first step is to reduce car accidents’ number of injuries and deaths by half in 2030.

Mercedes-Benz, we are pursuing our vision of accident-free driving
Mercedes-Benz, we are pursuing our vision of accident-free driving

It’s indeed an ambitious target for the company to achieve zero accidents by 2050. Already, Mercedes cars are known for their safety features. The German company, however, is not satisfied with that. They have undertaken a “Vision Zero” project to achieve zero accidents in the coming years.

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The company has been researching road accidents for over 50 years, based on which it will modify vehicle safety to make them safer. The research has been expanded to include countries like China and India.

mercedes-benz-vision-zero on Traffic Sign Assist
Mercedes-Benz-vision-zero on Traffic Sign Assist

To achieve this Vision 2050 target, they have set smaller goals like reducing the number of traffic fatalities and serious injuries by half in eight years compared to 2020.

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According to the Head of Vehicle Safety at Mercedes-Benz Group, AG Paul Dick, he said, “At Mercedes-Benz, we are pursuing our vision of accident-free driving. In other words: no more accidents involving Mercedes vehicles. We are continuing to work toward this goal at full speed. Highly automated and autonomous driving will significantly contribute to its success.”

Mercedes-Benz’s plans to achieve its target include understanding how accidents occur, how collisions affect car occupants, and how they could have been prevented.

inside mercedes-benz-vision-zero
inside mercedes-benz-vision-zero

Mercedes plans to use the study besides making more active use of its autonomous driving systems, which are constantly developed to be more advanced. Mercedes thinks the development of driving assistance systems, vehicles can eliminate human errors, which mostly cause accidents. However, Mercedes also said crucial external factors like road infrastructure have to improve to help it achieve this target.

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